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Designing Your Website for Affiliate Marketing

 If you want to start marketing as an affiliate then you need to have your own website. This is the main requirement to start your online business. Your website does not have to be loaded with graphics, but it does need to be informative, simple and professional. Keywords and SEO is important, as when customers search online your website needs to get on the first page to be successful.

To make your website you will need to do three things. Purchase a domain name, purchase the hosting service and design your website to upload to your hosting server. While purchasing the domain name, try to get a name that contains the main keywords of your website. Or you may simply choose a name that you like.

While selecting your hosting company, look for reliability. Hosting companies will be responsible for the storage of your files and to keep your website up and running. Godaddy.com is a well known, reliable hosting company, as well as Bluehost and Siteground.

How should your website be designed?

Hire a Designer

You can hire a web designer to do this design work for you. Just ask him to make the site professional looking and clean. The easiest way to hire a designer is to use an auction website like RentACoder.com or ODESK.com. Simply type a description of your project and designers will enter their bids. You will receive many bids from different designers. Check the portfolio and rate of each designer. Select the one which is best for your work and award him your project. After getting your website you can pay him through the auction website. 

You can also hire designers to help build your website such as fiveer, as you will only have to pay a small amount than using much expensive people. However, do keep in mind that it is best to use more qualified designers because you have to do research on the people, as in reviews they have gotten, meeting deadlines and if they are highly recommended. 

Use a Free Template

If you don’t want to invest in the designing then you can get some free templates. There are many websites on the internet that are offering free website templates. Just visit these sites and choose the template that you like. Fill in the template with you own content and upload it on your server. 

Here are a few sites to have a look at: Template Monster, Nicepage and Colorlib . Colorlib has wordpress template, such it is a better option to get hosting and domain name on wordpress or bluehost.

Use Site Builder Tools

Another choice is to use the site builder tools. You can use weebly or wix  to make your website yourself, as there are guides out there to show you how to do it and for me I have created a few sites on these. I have chosen the free options and if you want to be successful it is better to be upgraded as you can sell the products and monetise your blog.

Characteristics of a Good Website

Simple and Professional

Your website is meant for business, so it must look professional. It should not be over loaded with heavy graphics and lots of flashy banners. Simplicity is best. Try to use light colors. Make a nice header to show your company name and theme. The site navigation must be simple and easy. People should not have any difficulty in searching for a specific page or information; otherwise they will not re-visit your website. 

Provide Search Facility

Your website should have a search box on every page to search your website. This will be a great help for the visitors that want to search for a specific product or information on your website. SEO is the most important here because when customers search for your products, the ranking of the site will increase and you will hopefully make it to the first page over other competitors.

 Build Your Mailing List

Some affiliate programs offer you a website to promote their business. This is the ready made solution. But in this case you cannot build your mailing list. Always try to get your own website where you can easily build your mailing list to promote your business. Your own website is the key requirement for affiliate marketing. The overall look and feel of your website should be attractive and the site must provide the information for which people are looking for. Provide easy navigation and search facilities to make it user friendly. 

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